Showing posts with label e-Marketing. Show all posts
Showing posts with label e-Marketing. Show all posts

Tuesday, April 22, 2008

It's Google, again!

by Beyond Lab

Just wondering, do you want to have your personal genome information go public like James Watson? Be careful if you pick 23andme or Navigenics to have your DNA sequenced. Google just invested a big lot of money to Navigenics. Eventually, Google will probably put everything up to the web including indexing your DNA.

Just kidding. What I don't really understand is to me (and certainly a lot of other scientists in the field), personal genome or consumer genomics is certainly not ready yet, but why so many people are jumping into this water??!! Is it fun?

Maybe Google will put ad links to every possible website and to promote eMarketing of this 'promising' new thing. One day, conversation will start like this, "Sequenced yet?"

Sunday, April 20, 2008

personal genome, internet and eMarketing

by Beyond Lab

I did a simple experiment today --search the internet for "personal genome" using different search engines --just want to see what you get on the first page. Here are the results. Only 23andme, which is literally part of google, shows up in google search. Seems some of the companies need to do some search engine optimization (SEO) if they want to have better internet marketing.

Google:


Yahoo:


MSN Live:


PS. There are too many terms with basically same meaning. For example, if you try "consumer genomcis" on these search engines, you will get different hits. But the fact is NO companies were on the first pages.

Wednesday, April 9, 2008

MethodShare from Genome Technology

Genome Technology Online has launched another method/technology forum called MethodShare. (www.methodshare.com or http://www.genome-technology.com/forum/index.php)

There are a few articles and some discussion about various life science techniques. But so far, I don't see anything really interesting or different from other general forums such as protocol-online. It is also not necessarily good if you are particularly interested in something for example python in bioinformatics -- you'd better go to more focused places.

Anyway, it is certainly a good e-Marketing strategy. And keep an eye on it!